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GiveToAfrica

Company Matching Gifts and Corporate Giving for Africa: How Businesses Double Their Impact

How companies and employees support Africa through matching gifts, payroll giving, volunteer grants and project sponsorship with a 501(c)(3). Double your impact and get reports you can share.

GiveToAfrica team · · 11 min read

A tailor at work in his shop

Illustrative photo: Ali Mkumbwa / Unsplash

Corporate giving for Africa can do far more than a single donation. When a company matches its employees' gifts, sponsors a whole project or runs a giving campaign, the impact multiplies. This guide explains how company matching gifts and corporate giving work, and how to set them up with a charity working in Africa.

We'll show how businesses and employees work with GiveToAfrica, a registered 501(c)(3) nonprofit, EIN 27-3982730. Every corporate gift is recorded against the cause you choose, and you receive reports you can share with staff, customers and your board.

This guide is general information, not tax advice. Your finance team or adviser can confirm how the rules apply to your company.

Why corporate giving for Africa matters

Companies bring something individual donors can't: scale. For instance, a matching programme can double hundreds of employees' gifts at once. Similarly, a company can fund a complete borehole or classroom that no single employee could afford.

Moreover, many employees want their employer to support causes they care about. As a result, a well-run giving programme can strengthen staff engagement, recruitment and pride in the company.

Therefore, corporate giving for Africa is not only charity. It is also a way for a business to show its values in a concrete, measurable way.

In addition, giving connects your company to a growing continent. Africa has the youngest population in the world, and many businesses already have customers, suppliers or colleagues there. Supporting clean water, schooling and small businesses is a practical way to invest in the communities that will shape the next generation of trade and talent.

Why companies partner with GiveToAfrica

Companies need charities that are easy to work with and easy to report on. That is exactly how we are set up. Every cause shows its budget, targets and gift amounts before you give. For example, the wells and boreholes page shows how each $100 is split between drilling, testing, pumps and local mechanics.

Additionally, GiveToAfrica is a registered 501(c)(3) nonprofit, EIN 27-3982730. Consequently, corporate gifts are generally deductible within IRS limits, and we can provide the documents your finance team needs, such as our IRS determination letter.

Most importantly, we report results. Every quarter, supporters receive a field report on what their cause delivered. For sponsored projects, we also provide photographs and a final cost breakdown. You can read how we work and why we send field reports.

Our Services: seven ways companies support Africa

Here are seven ways businesses and employees support African communities through GiveToAfrica. Each is described in more detail on our company giving page.

Employee matching gifts

A matching gift programme doubles, or sometimes triples, what employees give. For example, if an employee gives $250 to small business grants and the company matches it, $500 reaches the cause.

When employees give on our donation page, they can add their employer's name. We then email them about matching and handle the paperwork. If your company runs matching itself, we confirm each employee's gift and invoice you once a quarter.

Matching through giving platforms

Many companies run matching through a giving platform, such as Benevity or YourCause. If your company uses one and we are not yet listed, tell us which platform. We will apply to be listed, so your employees can give and claim matches in the usual way.

Payroll giving

Payroll giving lets employees give a small amount from each paycheck. Because it is automatic, it builds steady, predictable funding. Consequently, it suits causes with monthly running costs, such as school meals and medical clinics.

Many companies add a match on top. As a result, a modest monthly deduction can grow into a significant annual gift. For example, 25 employees each giving $50 a month, matched one-to-one, would provide $30,000 a year. In our current budget, that is enough to fund two new boreholes, with money left over for hand pump repairs in several nearby villages.

Volunteer grants ("dollars for doers")

Some companies give a grant to a charity when employees volunteer their time. For example, a company might give $500 for every 20 hours an employee volunteers.

Employees can volunteer with us remotely, by lending professional skills, or locally, by fundraising and speaking at events. See our volunteer page for the options.

Sponsoring a whole project

A company can fund a complete project from start to finish. For instance, about $12,000 funds a new borehole serving around 500 people. Similarly, about $15,000 builds a complete classroom through school construction, and about $8,000 equips a solar-powered computer lab through books and computers.

Sponsored projects come with a dedicated report, including photographs, costs and results. Therefore, they are easy to share with staff, customers and shareholders.

Year-end corporate gifts

Many companies make an annual gift at year-end, often chosen by staff vote. A year-end gift can go to one cause, several causes, or "where most needed". In addition, some companies give instead of sending holiday gifts to clients, and tell clients about the cause.

Corporate foundation grants

Larger companies often give through a corporate foundation. Foundations usually need documents before making a grant, such as our IRS determination letter and a project budget. Contact us and we will provide what your foundation needs.

What a corporate gift can fund in Africa

Here are examples from our current budgets, to help you choose a level.

Gifts of $1,000 to $5,000

A $1,000 gift provides grants and a year of coaching for a group of four women through small business grants. Meanwhile, $3,000 installs solar power for a rural clinic's lights and vaccine fridge through medical clinics.

Gifts of $5,000 to $10,000

At this level, $5,000 funds a growth grant for a business that commits to hiring five people through job creation. Similarly, $5,000 builds a community water pan through drought resilience.

Gifts of $10,000 and above

At this level, you can fund complete projects, such as a borehole or a classroom. For larger programmes, we can plan a multi-year partnership with regular reporting.

Corporate giving and taxes

Here are the main points for companies. Your finance team or adviser can confirm how they apply.

First, corporations can generally deduct charitable gifts up to a limit based on taxable income. Second, from 2026, new rules mean corporate charitable deductions generally only count above a floor of 1% of taxable income. Therefore, timing and bunching larger gifts can matter more than before.

Third, matching gifts are made by the company, so the company claims any deduction, not the employee. Meanwhile, employees claim their own gifts as individuals.

Finally, sponsorship that gives your company significant advertising or other benefits can be treated differently from a pure gift. If you want public recognition for a sponsored project, let us know, and your adviser can confirm the treatment.

Setting up a matching programme: step by step

If your company doesn't yet match gifts, here is a simple way to start.

  1. Set a budget. Decide an annual matching budget and a per-employee cap.
  2. Choose the ratio. One-to-one is common; some companies match two-to-one.
  3. Choose the process. Use a giving platform, or ask employees to submit receipts.
  4. Tell your people. Share the causes and the deadline for claims.
  5. Report back. Share our field reports so employees see what their gifts achieved.

If you would like help, contact us. We can suggest causes and provide materials for your staff.

Employee giving campaigns

Many companies run a short giving campaign, often in the autumn or around a company anniversary. For example, a team might aim to fund one borehole together, with the company matching every gift.

Campaigns work best with a clear goal. Therefore, choose a specific project and show progress. Each of our cause pages has a live progress meter and its own funding deadline, which makes it easy to rally a team.

Small businesses can give too

Corporate giving for Africa isn't only for large corporations. In fact, many of our business supporters are small firms, from dental practices to design studios and family-owned shops.

For example, a small business might fund one scholarship a year, or pledge a share of December profits to school meals. Similarly, a team of ten might fund a hand pump replacement for $500 through wells and boreholes.

The tax treatment depends on how your business is set up. For instance, gifts by sole proprietors, partnerships and S corporations are generally claimed by the owners on their personal returns. Therefore, ask your accountant which approach suits you.

Cause marketing: giving a share of sales

Some companies give a share of sales to a cause, for example "$1 from every order funds clean water". This kind of cause marketing can raise significant funds and connect customers to the work.

However, it needs care. Several US states regulate "commercial co-ventures", where a business advertises that sales will benefit a charity. Consequently, you may need a written agreement with the charity and, in some states, registration. Please contact us before launching a campaign, so we can agree the wording and reporting together.

In addition, customers expect proof. Therefore, we can provide a short report showing what the campaign funded, which you can share on your website or packaging.

Sharing your impact with staff and customers

Corporate giving for Africa is most valuable when people can see the results. That is why we write field reports that are easy to share.

For instance, many companies share our quarterly report in a staff newsletter or at a team meeting. Others include it in their annual sustainability or community report. Similarly, sponsored projects come with photographs and a final cost breakdown that work well in presentations.

Furthermore, sharing results builds momentum. When employees see that their matched gifts fed children or drilled a borehole, more of them give the following year. As a result, a small programme can grow steadily over time.

A simple first-year plan for corporate giving for Africa

If your company is new to corporate giving for Africa, a simple yearly rhythm helps. Here is one plan many businesses follow.

First quarter: choose a cause

Start by asking staff which causes matter most to them personally. For example, share a short list, such as clean water, education and women's businesses, and let people vote. Then set a matching budget for the year.

Second quarter: launch matching and volunteering

Next, launch your matching programme and invite staff to volunteer. Skilled volunteers can help remotely, for instance with design, finance or translation.

Third quarter: run a team campaign

Then run a short campaign with a clear goal, such as funding one borehole. Show progress each week, and celebrate when you reach the target.

Fourth quarter: year-end gift and report

Finally, make your year-end gift and share the field report with staff and customers. As a result, everyone sees what the year achieved, and you are ready to plan the next one.

Corporate giving across the United States

Businesses support Africa from every part of the country. Here are some regional patterns.

Seattle and the Pacific Northwest

Seattle's large technology employers are known for strong employee giving and matching cultures. Consequently, many Seattle employees give to books and computers and have their gifts matched.

Minneapolis–St. Paul

The Twin Cities have a long tradition of corporate philanthropy, with many headquarters that give generously to their communities. In addition, the area's large Somali community connects many employees personally to emergency food aid.

Charlotte and the Southeast

Charlotte is one of the country's largest banking centres, and Atlanta hosts many global headquarters. Similarly, companies across the Southeast often sponsor projects such as classrooms and boreholes.

Houston and Texas

Houston's energy companies and Dallas's corporate headquarters often run volunteer and matching programmes. As a result, Texas companies fund projects such as solar power for medical clinics.

New York and the Northeast

From financial firms in Manhattan to life sciences companies in Boston, Northeast employers often run year-end giving campaigns. Many choose scholarships and maternal and child health.

Chicago and the Midwest

Chicago's Loop is home to many large employers with established matching programmes. Meanwhile, manufacturing and agricultural companies across the Midwest often connect with agriculture and vocational training. Consequently, Midwest businesses often fund projects that build skills and income.

How to choose a charity for corporate giving

Before your company partners with any charity, ask four questions. Is it a registered 501(c)(3)? Does it publish budgets and targets? Can it provide documents for your finance team? Will it report results you can share?

We answer each of those on our cause pages. For a wider checklist, read how to choose a charity working in Africa. You can also confirm our registration in the IRS Tax Exempt Organization Search.

Contact GiveToAfrica about corporate giving

We work with businesses of every size, from local firms to large corporations. To discuss matching, payroll giving or sponsoring a project, email info@givetoafrica.net, use the form on our company giving page, or tap the WhatsApp button on this page. We reply within two working days. See also our privacy policy.

Frequently asked questions

Can my employer match my donation to Africa?

Many employers match charitable gifts. Add your employer's name when you give on our donation page, and we will email you about matching and handle the paperwork.

Is GiveToAfrica on Benevity or YourCause?

If your company uses a giving platform and we are not yet listed, tell us which one. We will apply to be listed, so you can give and claim matches in the usual way.

Can a company sponsor a whole borehole or classroom?

Yes. About $12,000 funds a new borehole and about $15,000 a complete classroom in our current budgets. Sponsored projects come with a dedicated report, including photographs and a cost breakdown.

Is there a minimum for corporate gifts?

No. There is no minimum for matching or corporate gifts. Sponsoring a whole project starts at the full cost of that project, shown on each cause page.

What reports do companies receive?

Every supporter receives the quarterly field report on their cause. Sponsored projects also receive photographs, the final cost breakdown and results, written so you can share them with staff and customers.

Ready to start corporate giving for Africa?

Choose a cause from all 38 causes, then visit our company giving page or contact our team. Employees can also give online today and add their employer's name for matching.

Donate directly to a cause in this guide

Choose a cause and your gift goes straight to it. Gifts start at $50, and are tax-deductible in the United States.

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